Our mission has always been to help connect, support and inspire moms who run their own businesses. MamaCon is a chance for us to bring our amazing members (and soon-to-be members) together for one entire day, away from the hustle and bustle of our daily lives, to focus on both personal and professional growth.
It doesn’t matter what age you are if you’ve got debt or a million dollars in your chequing account, we all worry about money. Especially once we have children. The stakes get higher and the cost of daily life skyrockets – hello daycare years!
For many of our members, summer is a time for slowing down the pace, kicking back, and getting in some good books. Who are we kidding, more likely it’s catching a few pages here and there while simultaneously applying sunscreen, making sure everyone’s hydrated, and shuttling to camps or play dates!
Regardless of how you sneak your downtime, summer is a great time to catch up on some business, inspiration, and personal development reading. To help you out, we’ve compiled a list of books recommended by our mama members, featuring: mindset support, productivity and time management strategies, marketing wisdom, and probably the most fun books you’ll ever read on the subject of finances.
As Mamapreneurs, many of us work from home, and having the right home office space is so important! When Mamas & Co. first suggested I write a blog about designing the perfect home office, I looked around my office space and had a revelation... my own office was not working for me! I had all the right things (ergonomic chair, bookcases, filing cabinet, a few artfully designed vignettes), but my home office had become cluttered, and ineffective.
There were stacks of magazines and business cards, product samples, old tech collecting dust on the floor, stuff I never had time to deal with. So at five o'clock on a Friday night when I should have been starting dinner prep, I started hauling junk out of my space so I could do a deep dive.
Many business owners are eager to get into the world of e-commerce - especially ones that already own busy retail locations. Your e-commerce store can provide retail store locations with an additional line of revenue for the terrific products or services that you’re already offering. With a growing fan base for local products and services, there’s no better time to launch your passion business!
If you’re a creative artisan, maker or builder, e-commerce can level the playing field to get your products directly to market without having to invest in a storefront. For my own e-commerce journey, my family farm sold organic vegetables and fruit right out of the back of our pick-up truck to get started.
Armed with digital marketing tools like email marketing, social media, pay per use advertising and search engine optimization, business owners can quickly attract the right audience to their new e-commerce store to generate leads and sales.
It’s Lianne Kim here, founder and co-leader of Mamas & Co. I just got back from FBA Live, a 3-day event in San Diego put on by Rick Mulready and his team to teach people all about effective Facebook advertising. I am so excited to share what I learned with you all!
Now I know some of you might be thinking, ‘I’ve tried Facebook ads in the past, and it didn’t work’, or, ‘don’t you have to spend a lot of money to get any real traction from Facebook ads?’
This daily sweat is juxtaposed with long sedentary lulls where my heart rate slows and my posture melds into the shape of my office chair (a.k.a. dining chair) or seat of my car because not only am I a mom, I am a mompreneur. I am part of that special club whose 9 to 5 coexists somewhere between temper tantrums and boardrooms and my body takes the brunt of both.
My name is Michelle Gibson and I set out to write a blog for Mamas & Co. about “how I got here”. The truth is, I am not sure if I have got here yet. I’ve come so far, and yet feel like I still have so many goals that I want to conquer.
My photography business actually started as a “side hustle” as they say. I had relocated with my husband at the time to Silicon Valley, California and I was working in an executive search role as a researcher, with a background in Human Resources. I came to find that I was feeling incredibly unfulfilled, both in my career and my personal life.
I decided to take a class at a local college in photography as I had always had an interest in the art form but had yet to take action. I immediately became addicted and I spent all my free time learning about my new craft – photography.
Mother’s Day is right around the corner and we know there are plenty of gift guides floating around the internet. That said, our mama members are a different breed. We thought it would be fun to create a gift guide strictly dedicated to what to get the awesome Mamapreneur on your list this Mother’s Day. We created a thread in our private member forum, and our members all chimed in!
Each spring, we host a conference that we call Business Bootcamp. It's a chance for mama entrepreneurs to come together and spend a day focusing on their business instead of in it.
This year, content was centered on the latest business trends and strategies, practical advice and tips, and creating space for attendees to connect with each other.
The highlight that everyone is still talking about was the keynote talk by Julie Cole, co-founder of Mabel's Labels. Her honest - sometimes sassy - rundown of growing a business with four partners from her basement to selling it to Avery Labels (all while raising SIX kids!) left us feeling empowered and inspired.
"Your network is your net worth" ~ Julie Cole
Here are a few of the key takeaways from the day.